This article is going to take a look at does fast food count as retail. It will discuss how fast food is classified and what a retailer is in general.
This article will also give examples of a retail store, the fast food industry, and Mcdonald’s. The article will conclude by giving you some ways how to increase sales in your fast food business or even your company overall!
What Does Retail Mean?
“Retail is any market-oriented distribution system in which a product is sold from a retail establishment, where the retailers buy supplies and where finished goods are stored until sold or consumed.
These sales may be made directly but are more often made through a distributor, wholesaler, or both.” (Kerwin et al., p. 62) Retail stores benefit people as they sell many different things to the public.
Retail sales contribute to the economy by bringing in money from its customers. “Even if businesses were to stop selling goods, they would still have a significantly positive impact on the economy because they provide jobs.” (Kerwin et al., p. 62)
Examples Of Retail Stores
Walmart
Walmart is a retail giant that mainly sells merchandise and services. Walmart also sells food and many other items. Walmart is the largest retailer in the world, and its main goal is to offer consumers great prices in a very clean environment.
Nike
Nike is a sports brand that also sells to the public. Nike sells health and leisure shoes, clothes, sunglasses, and athletic equipment. Nike definitely isn’t a normal retail store because they make competition athletic wear.
Dairy Queen
Dairy Queen is another delicious food chain. They sell ice cream and some frozen drinks along with burgers, chicken strips, ribs, hot dogs, chicken teriyaki bowls, salads, and other foods. Dairy Queen is a fast food joint that also counts as retail.
Fast Food
Fast food is a restaurant that specializes in fast food. The term fast food originally comes from the fact that it is a very fast way to make and serve foods.
“Fast food restaurants are major retail outlets. In order to buy the vast range of products needed for the business, you will need to deal with a distributor, wholesaler or both.” (Kerwin et al., p. 62)
Examples Of Fast Food
McDonalds
McDonalds is a fast food joint known globally. They have been around for over 50 years, and their headquarters are in Oak Brook, Illinois.
“McDonald’s is the world’s largest chain of hamburger fast food restaurants, serving around 68 million customers daily in 119 countries across 35,000 outlets.” (Wikipedia)
Subway
Subway is another major fast food restaurant. Subway is also a restaurant that specializes in sandwiches and salads. Subway is located all around the world and has been around for over 40 years. Fred DeLuca founded the company in 1965.
What Exactly Is A Retailer?
“A retailer or a shopkeeper is an individual or business that sells goods or services to customers through multiple channels of distribution to earn a profit.” (Wikipedia) Most people know what retailers are because they see one every day.
Some stores can be seen selling toys, clothing, shoes, and many more. Retailers make money by selling products and services to people who seek them out.
How Do Retailers Make Money?
Retailers are the sellers of their goods or services. They make money by selling merchandise to people and making them happy before or after buying what they want.
Retailers might have customers who don’t buy anything, but retailers rarely sell things that they can’t use.
Who Is The Biggest Retailer In The World?
Walmart is considered to be the biggest retailer in the world. They are known for their huge sales and a vast selection of products and services. Walmart has almost 4,000 stores throughout the United States and more than 11,000 stores worldwide.
This retailer has been around since 1962 when Sam Walton opened his first store in Rogers, Arkansas. Walmart employs more than 2 million associates worldwide.
What Is An Example Of Retail?
Walmart is an example of retail in the fast food industry. They sell food and many other items to their customers. Walmart isn’t the only retailer in the fast food industry, but it definitely is one of them.
Many other retailers sell things like fast food and sweets but are not very large. A few examples are Burger King, Dominos Pizza, KFC, Pizza Hut, and Subway.
How To Increase Sales In Fast Food?
1. Have A Clean Environment
When someone walks into a fast food chain, they want to see what they are buying. They want to be able to see and feel the quality of the food.
“A clean environment with appropriate signage, displays, and equipment that make it easy for customers to navigate is important.” (Kerwin et al., p. 62)
2. Have More Places For People To Buy
Fast food restaurants aren’t the only retailers in the world! There are also grocery stores and convenience stores that provide products and services.
“If you choose to expand the range of products and services you offer, keep in mind that less than 10% of customers will purchase any product beyond your establishment.” (Kerwin et al., p. 62)
3. Expand And Work On Your Advertising
If you haven’t done so already, it is time to expand your advertising. This can bring in more customers and increase sales. Advertising helps the customer know what they are getting and how to make it better. They will also be familiar with your products and services.
“The average customer spends almost $100 in a month, so it is important to advertise on radio, television, print media, websites, flyers and hand out coupons.” (Kerwin et al., p. 62)
To conclude
Fast food is a huge industry that offers many different types of services to the people who will buy them. Some of these services include food and also many other things, but the main focus is food. After all, is it called Fast Food for nothing? Fast food is a retail industry that works every day to help its customers.
Most of the fast food restaurants are located worldwide and make business deals every day. The main goal is to improve their services and offer good food and drinks to their consumers. Fast food has been around for decades, and it will continue to grow and expand.
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